مجلة بحوث الإدارة والاقتصاد
Volume 6, Numéro 1, Pages 865-882
2024-03-15

The Role Of The Purple Economy In Achieving Sustainable Development

Authors : Abba Farid . Guessouri Insaf .

Abstract

The purple economy enhances all goods and services by leveraging the cultural dimension inherent in each sector. This is a response to the growing significance of culture in contemporary society and the increasing social demand for quality based on patterns of cultural consumption. As a result, it contributes to and fosters sustainable development. The purple economy is grounded in non-material foundations, aiming to augment each company's role in enriching cultural diversity. This is achieved by adapting the educational system to enhance the acquisition of a diversified skill set, thereby broadening the cultural aspects of goods and services.

Keywords

Purple Economy . Sustainable Development