مجلة اقتصاديات الاعمال والتجارة
Volume 8, Numéro 2, Pages 445-461
2023-09-30

Corporate Social Responsability (csr) As A Societal Commitment

Authors : Kateb Karim . Kateb Mohammed Lakhdar .

Abstract

Corporate Social Responsibility is a continuous process of improvement in which companies integrate social, environmental and economic considerations into the ove all management of the enterprise in a voluntary, systemic and coherent way, consultation with the company's stakeholders is an integral part of the process. In our present research article, we will study the societal commitment at the company Danone Djurjura Algeria thanks to its policy of promotion of the social responsibility of the company.

Keywords

Steps ; corporate social responsibility (CSR), ; societal commitment ; company ; Algeria.