مجلة أبحاث
Volume 9, Numéro 1, Pages 419-430
2024-06-30

Facebook Users Interacted With The Bbc Trending Television Program



Auteurs : Mekaoui Chirin . Hamadi Ameur .

Résumé

Abstract: This research paper aims to examine the extent of the audience interaction with the BBC channel program "BBC Trending" through social media and television. The descriptive method was employed, followed by distributing electronic questionnaire forms to a group of Facebook users and Trending followers simultaneously. The questionnaire was divided into two axes along with the personal data of the respondents. The study sample consisted of 300 individuals randomly selected. The results revealed that the use of social media as an alternative to television is characterized by a shift in the audience's preference for news and television programs. This transition is considered a strong and competitive alternative to traditional television channels, marked by increased viewer interaction and content production.

Mots clés

Interaction ; Facebook users ; BBC Trending

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