المجلة الدولية للاتصال الاجتماعي
Volume 11, Numéro 1, Pages 122-136
2024-03-31

Political Communication Through Social Media Is A New Media Intermediary For Arousing The Political Interests Of The Youth

Authors : Bouhadjar Amira .

Abstract

The study aimed to identify the role of social networking sites as a new media medium used by politicians to invest in it and influence the political interests and trends of young people. The study falls within descriptive research based on the survey method and relying on the questionnaire tool. The study sample consisted of Algerian youth who relied on social networking sites in an intentional manner and amounted to There are 31 units in total

Keywords

Political communication ; social media sites ; Political interests ; Impact