دراسات فنية
Volume 9, Numéro 1, Pages 148-159
2023-06-10

The Impact Of Youtube On Algerian Youth’s Socio-political Awareness : A Content Analysis Of Selected Videos From Algerian Entertainment Youtube Channels

Authors : Said Naima . Mouhadjer Noreddine .

Abstract

Research has shown that exposure to online political and social content affects people’s awareness, orientations and behavior. This effect is. spotted amongst adults and youth similarly; and Algerian youth are no exception. This study attempts to investigate the impact of Algerian YouTube videos on Algerian youth’s social and political awareness. A Content Analysis of selected videos from “Youcef Zarouta” and football music group “Ouled El Bahdja” YouTube channels have been used to explore the themes of videos viewed by Algerian youth and the emotions that can be triggered. Findings demonstrated that the selected videos which tackled social and political topics reflect on Algerian youth’s social and political experiences, voice their views and contribute to raising their awareness.

Keywords

YouTube Videos ; Entertainment ; Socio-political Awareness ; Algerian Youth