La Revue des Sciences Commerciales
Volume 14, Numéro 2, Pages 157-176
2015-03-15
Auteurs : Demmouche Nedjoua .
From 70-80 years in developed countries, ICT has gradually grown to be now ubiquitous in the operation of enterprises and organizations, both public and private. The introduction of ICT is made by successive crops without definite program, but simply following technical innovation and commercial success. The objective of the ICT was the search for efficiency and speed in performing typical tasks of the organization. Algeria, with the implementation of the sector policy positions and engaged since 2000 telecommunications has created a favorable legal and institutional environment for competition and improved access to communication services, including mobile but was not provided with a clear and coherent strategy for a true information society and digital economy that could materialize.
CRM (Customer Relationship Management), TIC (Techniques d'information et de communication), Société de l'information, e-Algérie. Internet.
Hartani Wahiba
.
pages 35-48.
Djamane Mohammed Fayçal
.
Mokhefi Amine
.
pages 361-388.
Difallha Mohammed Elhadi
.
Mokrane Ali
.
Khenniche Youcef
.
pages 35-46.
Si Lekhal Karim
.
Korichi Youcef
.
Gaboussa Ali
.
pages 29-49.
Bouyacoub Ahmed
.
pages 85-100.